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Apple allows you to add keywords to your App Store listing. The search algorithm uses these keywords to show your app in the results, and therefore it's critical that you select the appropriate keywords which describe your app. You can use upto 100 characters for keywords. Don't use long tail keywords, plurals, name of your app, or misspellings in the keyword field. Separate keywords with commas, and don't use spaces.
When uploading your app, you can include descriptive content about your app. This is very important and serves two purposes: helping people find your app through using the right keywords, and encouraging people to fully commit download your app. Pepper keywords into the description, but also ensure that the content is engaging, informative, and provides enough information about your app to get users to download it.
The App Store search algorithm also looks at categories while displaying results to users. While choosing categories, focus on the core functionality of your app and not on the secondary functions. Since you can select only one category, it's important to select carefully. Look for categories less saturated with competitors that fit your niche market.
App video can help potential customers understand the look and feel of your app before downloading it. Developing a quick trailer can move the sales process along. Be sure and showcase the usability and key features users will get when they download.
You need to update your apps to comply with changes in Apple policy as well as see the app store optimization changes you are making reflected in your app store listing. You also need to fix bugs immediately.
Actually, all app makers should be patient because ASO is a long-term work. Never give up your ASO strategies. Besides that, tapaso can offer you top aso services
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